{"id":6347,"date":"2025-10-20T08:15:07","date_gmt":"2025-10-20T08:15:07","guid":{"rendered":"https:\/\/flamingosschool.com\/?page_id=6347"},"modified":"2025-10-20T08:25:09","modified_gmt":"2025-10-20T08:25:09","slug":"stan-sa-digitalnym-marketing-manazerom","status":"publish","type":"page","link":"https:\/\/flamingosschool.com\/sk\/stan-sa-digitalnym-marketing-manazerom\/","title":{"rendered":"Sta\u0148 sa Digit\u00e1lnym marketing mana\u017e\u00e9rom"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"6347\" class=\"elementor elementor-6347\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cde9d00 e-flex e-con-boxed e-con e-parent\" data-id=\"cde9d00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef27645 elementor-widget elementor-widget-heading\" data-id=\"ef27645\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sta\u0148 sa Digit\u00e1lnym marketing mana\u017e\u00e9rom vo Flamingos School<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e7ed19 e-flex e-con-boxed e-con e-parent\" data-id=\"9e7ed19\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa4a7d3 elementor-widget elementor-widget-heading\" data-id=\"aa4a7d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Miesto: Remote \u2022 \u00dav\u00e4zok: Part\u2010time \u2022 N\u00e1stup: dohodou<\/h4>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d911cbb e-flex e-con-boxed e-con e-parent\" data-id=\"d911cbb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-751694b elementor-widget elementor-widget-text-editor\" data-id=\"751694b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Poslanie poz\u00edcie<\/strong><\/p>\n<p>Ako k\u013e\u00fa\u010dov\u00fd \u010dlen marketingov\u00e9ho t\u00edmu bude\u0161 vies\u0165 digit\u00e1lnu strat\u00e9giu, kampane a analytiku, ktor\u00e9 pom\u00e1haj\u00fa r\u00e1s\u0165 zna\u010dke Flamingos School a prin\u00e1\u0161aj\u00fa nov\u00fdch \u0161tudentov do na\u0161ich online kurzov.<\/p>\n<h3>\u010co bude tvojou \u00falohou?<\/h3>\n<ul>\n<li>Tvorba a realiz\u00e1cia digit\u00e1lnej marketingovej strat\u00e9gie (pl\u00e1n kampan\u00ed, rozpo\u010det, ciele).<\/li>\n<li>Spr\u00e1va soci\u00e1lnych siet\u00ed (Facebook, Instagram, LinkedIn, YouTube): content kalend\u00e1r, publik\u00e1cia.<\/li>\n<li>Platen\u00e9 kampane: Google Ads, Meta Ads (FB\/IG), LinkedIn Campaign Manager \u2013 nastavenie, optimaliz\u00e1cia, reporting.<\/li>\n<li>Z\u00e1klady SEO\/SEM: k\u013e\u00fa\u010dov\u00e9 slov\u00e1, meta popisy, technick\u00e1 spolupr\u00e1ca; pr\u00e1ca s Google Search Console.<\/li>\n<li>Analytika a reporting: GA4 (trafik, konverzie, atrib\u00facia), tvorba mesa\u010dn\u00fdch preh\u013eadov a odpor\u00fa\u010dan\u00ed.<\/li>\n<li>Konverzn\u00e1 optimaliz\u00e1cia (CRO): A\/B testy titulkov, kreat\u00edv a landing str\u00e1nok; UTM zna\u010dkovanie.<\/li>\n<li>Email marketing a automatiz\u00e1cie (Mailchimp\/HubSpot): segment\u00e1cia, newslettery, lead nurturing.<\/li>\n<li>Web a obsah: koordin\u00e1cia \u00faprav na WordPress\/WooCommerce, briefy pre copy\/dizajn, doh\u013ead nad brand konzistenciou.<\/li>\n<li>Koordin\u00e1cia extern\u00fdch dod\u00e1vate\u013eov (grafika, video, PPC\/SEO agent\u00fary) a intern\u00e9ho kreat\u00edvneho t\u00edmu.<\/li>\n<li>Dodr\u017eiavanie legislat\u00edvy: GDPR, autorsk\u00e9 pr\u00e1va, pou\u017e\u00edvanie fotiek det\u00ed so s\u00fahlasmi.<\/li>\n<\/ul>\n<h3>&nbsp;<\/h3>\n<h3>\u010co od teba o\u010dak\u00e1vame?<\/h3>\n<p><strong>Jazykov\u00e9 znalosti<\/strong><\/p>\n<ul>\n<li>Sloven\u010dina \u2013 v\u00fdborn\u00fd p\u00edsomn\u00fd prejav (copywriting).<\/li>\n<li>Angli\u010dtina \u2013 dobr\u00e1 pracovn\u00e1 \u00farove\u0148 (min. B2-C1) na komunik\u00e1ciu a pr\u00e1cu s n\u00e1strojmi.<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p><strong>Digit\u00e1lne zru\u010dnosti<\/strong><\/p>\n<ul>\n<li>Canva (pokro\u010dil\u00e1 pr\u00e1ca s brand \u0161abl\u00f3nami).<\/li>\n<li>Google Ads, Meta Ads (Business Suite\/Ads Manager), LinkedIn Campaign Manager.<\/li>\n<li>Google Analytics 4, Google Tag Manager, Google Search Console.<\/li>\n<li>Z\u00e1klady WordPress\/WooCommerce; v\u00fdhodou HTML\/CSS z\u00e1klady a pr\u00e1ca s AI n\u00e1strojmi v marketingu.<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p><strong>Kvalifik\u00e1cia a sk\u00fasenosti<\/strong><\/p>\n<ul>\n<li>S\u0160\/V\u0160 \u2013 marketing\/komunik\u00e1cia\/m\u00e9di\u00e1 v\u00fdhodou.<\/li>\n<li>2\u20134 roky praxe v digit\u00e1lnom marketingu (mo\u017en\u00e1 aj krat\u0161ia prax pri silnom portf\u00f3liu a v\u00fdsledkoch).<\/li>\n<li>Preuk\u00e1zate\u013en\u00e9 v\u00fdsledky v spr\u00e1ve kampan\u00ed (CPL\/CPA, ROAS) a raste organick\u00fdch kan\u00e1lov.<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p><strong>Osobnostn\u00e9 predpoklady<\/strong><\/p>\n<ul>\n<li>Strategick\u00e9 a analytick\u00e9 myslenie, orient\u00e1cia na v\u00fdsledok.<\/li>\n<li>Kreativita a cit pre vizu\u00e1l; zmysel pre detail a kvalitu.<\/li>\n<li>Samostatnos\u0165, spo\u013eahliv\u00fd time \u2010management a t\u00edmov\u00e1 spolupr\u00e1ca.<\/li>\n<li>Proakt\u00edvnos\u0165, u\u010denlivos\u0165 a schopnos\u0165 prin\u00e1\u0161a\u0165 n\u00e1pady.<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p><strong>\u010co pon\u00fakame?<\/strong><\/p>\n<ul>\n<li>Flexibiln\u00e1 remote spolupr\u00e1ca, priate\u013esk\u00fd t\u00edm a r\u00fdchla sp\u00e4tn\u00e1 v\u00e4zba.<\/li>\n<li>Priestor na rast (vzdel\u00e1vanie, mentoring) a vplyv na smerovanie zna\u010dky.<\/li>\n<li>Zmyslupln\u00e1 misia \u2013 pom\u00e1hame sp\u00e1ja\u0165 rodiny so slovensk\u00fdm jazykom a kult\u00farou.<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p><strong>KPI \/ ako meriame \u00faspech (orienta\u010dne)<\/strong><\/p>\n<ul>\n<li>Rast kvalifikovan\u00fdch leadov (CPL\/CPA) pri dodr\u017ean\u00ed rozpo\u010dtu.<\/li>\n<li>Rast komunity a engagement (ER, saves\/shares) pod\u013ea pl\u00e1nu.<\/li>\n<li>V\u00fdkon kampan\u00ed (CTR, konverzie, ROAS) a zlep\u0161ovanie pod\u013ea benchmarkov.<\/li>\n<li>Rast organiky a engagementu (SEO, social) a kvalita reportingu.<\/li>\n<li>Kvalita a konzistentnos\u0165 v\u00fdstupov (dodr\u017eanie brandu a deadlinov).<\/li>\n<\/ul>\n<p><strong>&nbsp;<\/strong><\/p>\n<p><strong>Ako sa prihl\u00e1si\u0165<\/strong><\/p>\n<p>Po\u0161li CV\/LinkedIn a stru\u010dn\u00e9 portf\u00f3lio (3\u20135 uk\u00e1\u017eok) na info@flamingosschool.com s predmetom Digit\u00e1lny marketing mana\u017e\u00e9r \u2013 Flamingos<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Sta\u0148 sa Digit\u00e1lnym marketing mana\u017e\u00e9rom vo Flamingos School Miesto: Remote \u2022 \u00dav\u00e4zok: Part\u2010time \u2022 N\u00e1stup: dohodou Poslanie poz\u00edcie Ako k\u013e\u00fa\u010dov\u00fd \u010dlen marketingov\u00e9ho t\u00edmu bude\u0161 vies\u0165 digit\u00e1lnu strat\u00e9giu, kampane a analytiku, ktor\u00e9 pom\u00e1haj\u00fa r\u00e1s\u0165 zna\u010dke Flamingos School a prin\u00e1\u0161aj\u00fa nov\u00fdch \u0161tudentov do na\u0161ich online kurzov. \u010co bude tvojou \u00falohou? Tvorba a realiz\u00e1cia digit\u00e1lnej marketingovej strat\u00e9gie (pl\u00e1n [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5330,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_editorskit_title_hidden":true,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"class_list":["post-6347","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sta\u0148 sa Digit\u00e1lnym marketing mana\u017e\u00e9rom - Flamingos School<\/title>\n<meta name=\"description\" content=\"Sta\u0148 sa Digit\u00e1lnym marketing mana\u017e\u00e9rom voFlamingos School\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flamingosschool.com\/sk\/stan-sa-digitalnym-marketing-manazerom\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sta\u0148 sa Digit\u00e1lnym marketing mana\u017e\u00e9rom - 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